(Rhododendron) New, reblooming Azalea, Bloom-A-Thon® Lavender is an amazing breakthrough in azaleas! Bloom-A-Thon® Lavender blooms up to 5 months, giving you all season interest. The tallest in the Bloom-A-Thon® series, Lavender is a great thriller to add to your garden. The large Lavender flowers begin in April lasting 4-6 weeks, and then reappear in July, but it doesn't stop there, Bloom-A-Thon® Lavender will continue to give you color for an additional 12-16 weeks or until a hard frost. The beautiful foliage is disease resistant and evergreen. Bloom-A-Thon® Lavender is a heat tolerant plant that requires little maintenance. Prune to shape and fertilize after the first major spring bloom.